About The My Line
MY HAIR FROM MISS MYMY
MY HAIR CARE PRODUCTS
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A wise investment for the lady who will accept nothing but the best in virgin organic human hair.
Company Profile
Miss MyMy has been immersed in changing trends in hair, fashion and make up for over 20 yrs. In 2000, after graduating with honors from a fashion design program the founder started her own design company. After a short time it was realized that for most women, the number one concern was their hair.
Women wanted to have the flexibility to try new things without having to commit to those changes. Those who had short hair wanted long; those who had curly wanted straight. For year's designers, photographers and stylists had been incorporating hair extensions into their runway shows and photo spreads. It became the norm to hear of celebrities as well as everyday women wearing hair extensions. Yet the market was being flooded by inferior quality product.
Not all hair extensions are created equally... you usually get what you pay for. Miss MyMy felt that no woman should have to deal with poor quality hair extensions that constantly shed, matt and tangle.
In 2001 Miss MyMy was established to offer their clientele a place not only to purchase the highest quality virgin organic hair extensions and wigs, but also to have a luxury eperience while doing so.
Since then, the company has enjoyed extreme success in the marketplace, with a strong market share in Europe, North America and The Caribbean.
Quality, customer service and honest business practices have all contributed to this success story.
Mission Statement
OUR BELIEF:
We believe that no person who wants to make a "HAIR" change should have to do so with inferior quality products, inferior service and/or in inferior surroundings.
OUR MISSION:
THE MISSION OF THE MY LINEis to provide natural hair for all ethnicities that will completely blend with or replicate their natural hair, giving them the hair they always wanted. Our aim is to provide our products in the most beautiful surrounding creating an experience with every visit.
OUR CORE VALUES:
- Social Responsibility
- Business Integrity
- Maintenance of our brand image
Social Responsibility:
- We have a strict policy not to purchase materials or ingredients from suppliers who have conducted or have taken part in animal testing.
- We do not do business with suppliers that pay their workers under a living wage.
- We appreciate our employees and strive to provide an enviornment where they feel valued, challenged and inspired.
- We strive to do our part to protect the enviornment by packaging using recycled, biodegradable materials whenever possible.
Business Integrity:
We will conduct all our business dealings in an ethical way with honesty and integrity. We will show this by:
- Continuous improvement of the company.
- Honoring all commitments and obligations.
- Making sure all communication is clear and does not misrepresent.
- Give back to the community.
- Treat everyone with the utmost professional courtesy and respect.
Maintane and foster our brand image:
Miss MyMy has earned an exceptional reputaion in the beauty market. This reputation would not mean much, and could easily take a turn for the negative if it was not consistently backed by our exceptional products and customer service. A company's brand is very powerful. The MyMy brand is an asset that took years to buld and is priceless and irreplaceable.
THE MY LINE exercises strict controle over every detail of its brands images,(store location, layout and appearance, desplay of items, services offered and how they are offered, staff appearance and attitude, ability to make customers feel welcome at all times), because this is how the brand speaks to its customersand every word MUST be sending the correct message.
View our hair extensions section or contact us for more information.
Charities Supported by Miss MyMy
- National Alopecia society
- Olive Branch Society
- Cancer Society
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